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The impact of social media in SEO

My inbox is full. I get emails daily with subjects like “Get your business on Facebook/Twitter/ Google+”. Social networks are great, don’t get me wrong. I check my Facebook each morning while I sip my...

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Pay attention, reviews will matter even more

In an attempt to help us browse more efficiently (or perhaps guide our thinking), Google has launched Google Related  which suggests relevant links for the page you are currently looking at. It comes...

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Googles identifies the value of its advocates

We’ve mentioned before about the value of brand advocates  the people who promote your product, not because they are paid by you but because they genuinely like what you do and/or how you do it. Well...

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Making your brand rank through social media

With Google’s ever expanding range of paid-for-driven search options, some are suggesting the future of organic search   could be bleak but social media may just keep it alive for longer. Social Media...

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Google’s gone Fresh

You may not have noticed – as unlike other Google announcements it didn’t appear to be posted to death by every media outlet – but Google have changed their search algorithm again…and this time it is...

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5 Ways to make the most of the locals

As Google push for personalising your search results, so local search is becoming more popular and important than ever. As we previously highlighted both Google and Bing offer free sign-up for...

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What has the Penguin update taught us about link building?

The Google Penguin update has affected many site owners. The more affected were those who have targeted links that were created with the sole purpose to outrank other sites, and not to provide high...

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How Google is tackling one of the last known hurdles

Google’s gargantuan databases hold more information than most of us can ever probably comprehend. Almost every webpage we create, every photograph we share and every comment we make, gets indexed....

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How fake online reviews can hurt your business

Search for any product or service on Google and one of the first results you’ll see are Google+ Local Pages reviews, ratings and customer testimonials. As you probably know, the higher the rating of a...

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Prism reflection shines traffic to DuckDuckGo

Amid the privacy concerns and big brother fears, one search engine has seen it’s own traffic much boosted in the past week or so. With intelligence gathering, profiling and just general snooping a...

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